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POV’s
March 2025
Conquer the Digital Shelf: A Commerce Search Strategy
#digitalshelf
#winning
#searchstrategy
POV’s
March 2025
What’s to come: Social Media Trends in 2025
#Trends
#social media
#authenticity
#platform
#Co-Creation
POV’s
March 2025
Timeless Tactics for Influencer Marketing
#influencer marketing
#SEO
#social search
#evergreen content
POV’s
February 2025
Unlocking the Power of Dynamic Video Advertising
#Advertising
#Video DCO
#Solution
POV’s
February 2025
In an AI answer engine era, brands need to master marketing to both humans and machines
#SEO
#AI
#Search
#engine
Publications
January 2025
Driving Business Impact with TikTok
#tiktok
#Comviq
#MMM
#Marketing Mix Modeling
POV’s
January 2025
The Future of Influencer Marketing
#influencer
#Marketing
#data-driven optimization
#paid media
POV’s
December 2024
Social Search: Focusing on the Consumer Journey, Not the Destination
#social media
#Search
#social search
#discovery
POV’s
December 2024
Meta Update: Conversion Value Rules feature starts to roll out
#meta
#ConversionValueRules
#DefineAudiences
Publications
November 2024
Tele2’s AI-powered creative insights that measure the impact of ads on business
#MMM
#Marketing Mix Modeling
#Tele2
#Malin Tempelman Meincke
POV’s
November 2024
Drive Results on Twitch: The Power of Programmatic Buying
#Programmatic
#Content
#Video
#twitch
#programmatic buying
POV’s
November 2024
The Evolution of Influencers: From Organic Posts to Strong Paid Performance
#influencer
#paid social
#Marketing
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