I-Com Win for EssenceMediacom Sweden & Acceleration

EssenceMediacom Sweden and Acceleration are incredibly proud to announce that the work “Creative Impact in Marketing Mix Modeling” for Tele 2 received two fantastic awards at I-COM Global (basically the World Cup of Marketing Data Science) that took place in Malaga.

Filip Stjernfeldt represented the team on site collecting no less than two awards – third place in the overall competition “Performance Measurement” and a win in the category “Attribution/MMM”.

If you are interested to know more about the work, please contact Lisa Gröning.