Former COO Lina Lindén steps into the CEO role for Wavemaker Sweden since Cecilia Sundström left for a position as Nordic agency manager at Facebook. Lina is an experienced strategist and esteemed leader with plus 15 years of experience in the industry and the group. She has played a key part in the agency’s exceptional growth since the agency launch 3.5 years ago. Wavemaker Sweden has high staff and customer satisfaction and has succeeded extremely well in recruiting new assignments.

Lina’s merits speak for themselves. During the years I have had the privilege of working with her, I have been impressed by her skills, but also the courage and determination that she brings to the table every day. These qualities, in combination with her solid relationship with employees, makes me confident that she will continue to drive the fantastic journey that Wavemaker is on.

Martin Hugosson, GroupM Sweden CEO

In recent years, Wavemaker has welcomed new clients such as Systembolaget, Blocket, Blomsterlandet and Rädda Barnen. It has also expanded geographically with an office in Malmoe. Lina Linden comments:

I am very proud of the appointment. I love to challenge our clients and help their business grow, but also to coach all the awesome Wavemakers and sharpen the market’s most advanced tech and data offering together with colleagues at GroupM. With our fantastic teams in Stockholm and Malmoe, we have very excellent leverage to be able to accelerate our clients’ business as well as our own growth in the coming years.